Thailand’s Songkhla Province’s Cha Deen tea shop in Lam Phlai recently earned national headlines for its unusual packaging choices.
Chai is typically marketed in transparent plastic bags in Thailand and other Asian nations. Most of foreigners think it’s a little strange, but apparently, it’s fairly common there. But, even the majority of Thai people raised an eyebrow (or both) when they noticed the odd shape of the bags being used by a tea stall in Lam Phlai. Instead of standard plastic bags and straws, Cha Deen uses a custom bag design featuring an appendage that kind of looks like a, well, see for yourself.
Photos of Cha Deen’s new tea bags recently hit Thai social media, and they almost instantly went viral, spurring a variety of reactions from users. Some find the bags offensive, others think they are hilarious, and most agree that it’s a great marketing strategy.
Although photos of the bags only just hit social media a couple of days ago, Thai news sources report that Cha Deen has already seen a serious uptick in customers.
Cha Deen offers a variety of ice tea flavors, like Thai, green, cocoa, and Ovaltine.
Thailand is a Southeast Asian country. It’s known for tropical beaches, opulent royal palaces, ancient ruins, and ornate temples displaying figures of Buddha.
