Ticketmaster over her next tour’s bungled ticket sales, calling it “excruciating” to learn that thousands of her followers had trouble purchasing them.
The public was expected to be able to purchase tickets for “The Eras Tour” on Friday. The general sale was unexpectedly cancelled on Thursday, meanwhile, after several days of issues and lengthy lines for those wanting to purchase early pre-sale tickets.
Swift stated on Instagram that it was “very hard for me to trust an outside organisation with these relationships and loyalties, and terrible for me to just watch things happen with no remedy.”
Swift stated that she and her team had “asked them, several times, if they could handle this type of demand and we were promised they could,” without specifically mentioning Ticketmaster.
“It’s actually remarkable that 2.4 million people were able to get tickets, but it also irritates me because many of them feel like they had to survive many bear assaults in order to get them.”
The cancellation of the public auction was attributed by Ticketmaster, a powerful player in the ticketing sector, to “extraordinarily high demands on ticketing systems and limited residual ticket inventory.”
It blamed a “staggering number of bot assaults” along with fans trying to buy early tickets without pre-sale codes, which resulted in 3.5 billion system queries on their site, four times the company’s previous peak, according to the statement.
It was not immediately known if the sale will be postponed or how many tickets were available. AFP requested more information, but got no response from Ticketmaster.
And to those who didn’t acquire tickets, all I can say is that I want to give us all more opportunities to get together and sing these songs, Swift wrote on Friday.
Swift‘s first tour since the “Reputation” tour in 2018 is titled “The Eras Tour.”
Fans have been promised “a trip across all of my musical phases of my career,” according to the multiple Grammy winner.
Beginning on March 17, 2023, in Glendale, Arizona, the tour will make stops in Houston, Atlanta, Chicago, and five more U.S. cities before wrapping up in Los Angeles in early August. International performances will be revealed later.
